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Real catalog data · researched 12 Oct 2026Designer
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Southern Bloom is a floral unisex eau de parfum created by Francois Merle-Baudoin and Hamid Merati-Kashani, released as a 2018 limited edition. It celebrates the little-known Australian Spring in September with Brown Boronia absolute from Tasmania, one of the most expensive perfume materials in the world at about 10,000 dollars per kilo. Opulent, creamy and exotic: cassis and mandarin over boronia, coconut, iris, ylang ylang and jasmine sambac, on sandalwood, amber and vetiver.
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