Composition
Direction opens with pear, frankincense, and hazelnut, settles into saffron, rose, and jasmine. The overall character is floral and fruity.
Direction by hkperfumes is an independent inspired-by fragrance modelled on Guidance Amouage. It follows the same scent DNA at a friendlier price. Nothing here copies the original bottle or branding.
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Independence note: “House claims X%” is the brand’s own marketing. “Match score” figures are currently estimates from note overlap and community signals (no blind-panel tests completed yet). Dupes are listed under their own names; “inspired by” lines are editorial, not affiliation. Methodology →
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From the journal
Quick answers
Direction is inspired by Guidance Amouage. Scentarchy tracks community-reported similarity to help you decide if it matches your expectations.
Direction opens with pear, frankincense, and hazelnut, settles into saffron, rose, and jasmine. The overall character is floral and fruity.